Best Way to Write an Introductory Letter – 5 Different Types

Writing an introductory letter, as common as it seems, can be very tricky. It happens to be one of the most intimidating things job hopefuls face in their careers that haven’t even started.
You want to make the best introduction by getting it done the right way and we have the steps to get you there with ease, let's FIX THAT FACE  follow these few easy steps  get your introduction letter done in no time!!!

Introductory Letter Quick Guidelines:

Length 

Tone

Format

1.) Introductory Letter: Length 

Introductory letters are all about simplicity and conciseness. An introduction letter should be a page at most no more than 350 to 400 words. You are likely to be writing someone with a lot of paperwork to go through in a single day, so a ridiculously  long introductory letter would be torture to consume. You don’t want all your hard work thrown into a trash can, so keep it short. Focus on valued communication and communicate it concisely.

2.) Introductory Letter: Tone

Figuring out how you want to sound to the reader of your introductory letter is VERY IMPORTANT. Choice of words is everything when trying to figure out how you want yourself to be received by the end reader. 
Examples:
(Formal Tone): "Though I never worked in this department before I believe my area of expertise has me well suited for this position."
(Playful): "I’ve been doing this thang for years, if you want the realest at this position look no further."
It’s up to you on how you would like to be received but definitely keep in mind who you are writing to as an introduction, especially for something like a potential first time hire. Make the letter sound as authentic to you as possible without completely obsessing over unnecessary formalities like using a semicolon or a period.

3.) Introductory Letter: Format

Format your introductory letter properly. It needs to be oriented on the page accurately, featuring a distinct:
  1. Structure

  2. Introduction

  3. Body Paragraphs

  4. Closing

4.) Introductory Letter: Structure

First Address Field

An introductory letter is a formal letter and the heading should display as such, you'd start your heading here in the top left corner of the paper like this:
256 Way St.
Dreamville CO, 06725
March 4, 2017
This consists of your address and the date. You may put your telephone number and email here but typically you can also add it to the end of your letter among your signature.

Inside Address (Second Address Field)

The address of the reader is what goes in the second address column immediately under yours, as much information about who you are writing can go within these fields for instance:
Mr. Crockpocket (name)
Chief of Pocket Operations (title)
Crockpockets United LLP.
987 Pear Lane
Somerville, OR 98734
Allow one line of margin after the inside address and then type your greeting. Your choice of greeting should match the tone of the letter. The most common salutation is: 
Dear,
If you don't know the person you are writing to's name you can simply start your letter with a:
Dear Sir or Madam,

Closing and Signature

After you concluded your letter skip one line after the last sentence and choose how you want to approach your closing remarks. Typically you can end it on: "Yours Truly," or simply "Sincerely," Make sure only the first word of the closing is capitalized followed by a comma. Leave another line of space after the closing and type (or print) your signature. Between the two lines grab a pen and make sure to leave your hand printed signature, example:

Sincerely, 

(Printed Signature)
Polly Price

5.) Introductory Letter: Introduction

Start Your Letter By: Stating What's Important First
GET TO THE POINT QUICKLY!!!. As early as you possibly can in your intro letter, you need to get your reason for writing as soon as possible.
Questions to Ask Yourself To help you get to the point:
  1. What’s your desired goal ?
  2. Why are they reading this ?
  3. What do you want them to do next ?
It’s important for you to write the answer to these questions because you don’t want the person on the other side reading your letter asking these questions. Lack of clarity will be the death of you're introduction.
SO ASK YOURSELF THESE QUESTIONS FIRST!!!
Example of Getting to the point:
"My reason for writing today is to inquire about openings for a new web developer position in your technicians department." 
"I am writing to hopefully form a new partnership with both our product lines involved."
Clear cut and concise is what you're looking to achieve.
*These types of statements are said as early as possible in your introductory letter.* 

6.) Introductory Letter: Body Paragraphs 

In your body paragraphs this is where you'll be expressing the core message of what you are trying to share with the reader. After clarifying your purpose to writing your introduction letter based off of following the tips above.
Writing your body paragraphs in your letter should be a breeze after getting clarity on your objective. In retrospect you are trying to relay supporting points to your initial statement.
QUICK EXAMPLE: For instances if your were looking to acquire a position at a new potential job you'd want to write a message that immediately tries to establish a connection that can be regarded as personal and explain how you came by such position, the avenue or the company which you are writing to. Do well to highlight your connection to the organization. Once he or she reads the letter of introduction, the employer or hiring coordinator should be crystal clear on your personality, the reason you are seeking the job and whether or not you are the perfect person for the job.
Should this connection be as formidable as expected, you will get an interview and stand a chance to get the job. If you are connected with a worker in the company  or someone who has been previously given a grant from your institution for their work, it would be great to make a note of that in the letter body or introduction. This can help you joggle someone’s memory or make the very first impression. More details on how to approach a job in the examples below.

7.) Introductory Letter: Closing 

For your closing remarks in your introductory letter, again be sure to reiterate your initial statement in a supportive way. If you are trying to close a meeting you could close your letter by indicating your confidence that the meeting would be a positive experience for both individuals, by reaffirming your hope that they can meet, by restating your esteem for the individual, etc. 
Or if your are just sparking a new relationship and you want them to feel confident in their assessment of your integrity close your letter by thanking the person, ending on a positive note.
Look Over Your Letter
After all is finalized, go through your final edit of the letter and make sure that every important information is not just accurate, but well-carried. All the contact information should be at the top-right hand corner of the letter’s header, where you would provide your email address, phone number, contact address, as well as other basic information covered above.
Look at what you have written, revise/edit it. After drafting, go over it again and brush up your sentences. Good writers know that a wonderful piece isn’t made until it is revised. You’ve got the hard part done by writing it, and you still have enough time to do the easier job of clean it up to perfection. Correct your typos and grammatical errors. Give the letter another unique look, making sure nouns and verbs aren’t clashing. If you hand wrote your letter and want to convert it to typed feel free to execute on that. Once the piece satisfies you, you can look out for any “late concerns” and last-minute iterations, after which you will print and send your letter.
Add a Postscript: P.S. (Optional)
If you feel it fits your letter add a p.s. otherwise known as a postscript. Adding a postscript that has some powerfully relevant information never hurts while concluding on you're introductory letter. Main keyword here: POWERFULLY RELEVANT information in your p.s. can re-grab the attention of the reader after your closing remarks. Always try and fit you're postscript with the right the mood you've relayed for your letter. Depending upon why you're writing your letter a postscript if done right can easily set yourself apart from contenders.

Introductory Letter: 5 EXAMPLES

1.) Trying to get a Job ?

Introduction​
- In the instance you're trying to get a job, your body paragraphs is where you'll share your qualifications, competencies, abilities and resolves and they should be well-connected. Using a few sentences, explain the ways in which your experience with other aspects around the position connects to your ability to ace the job, regardless whether it’s a new position, transfer, promotion or fresh job opportunity.
- Also outline the experiences you have within the given field or industry in your introduction letter. If your letter is as targeted as said, it will focus on some type of professional field of industry. Include specific skills and insights you've developed to make the letter powerfully effective.
- Again wanting a job doesn’t measure with qualifying for it. Clearly outline in the introduction that you are interested in the opportunity, because you would be a good fit for it because of your competencies. There is no need to be repetitive, as that wouldn’t be very effective in increasing your odds.
Laser Focus Wins Everytime
- Be specific. Make time to meet in person or inform somehow in the letter that you would like a response. Indicate if you wish to further discuss your qualifications during the interview or if you want the job outright. 
Do a little research
Get a grasps of the hiring process so your letter is backed with valuable insight, with the process in mind then ask for the next step.

Body

Write to be Different

Try to leave out your resume information. Don’t list out your degrees, awards and name-droppings in your letter – that’s not the best idea. Repeated information can be quickly glanced at, and it would be a waste of time, effort and paper space. You are not trying to write information that can be gleaned over that quick and easy that is assessed somewhere else (like your resume). You are writing to sell yourself and get that foot in the door ​so no fluff or repetition!!!

Closing

Clarity of Focus

- Write with the intent to get interviewed. You may never get a job or be awarded from the strength of your letter alone. Writing helps you get in the game – a chance to present and prove yourself and ability as the person that the employer seeks.  For this, avoid dilly-dallying, hit the nail on the head with your qualifications and connections to the position. Try to progress on to the process’ next stage – an interview or another hiring step. Reiterate the most essential information while concluding the letter. Just before closing the piece with a proper salutation, briefly and directly reiterate what you want. Details on how to structure this above. (Letter Structure)
A single verbose paragraph with no contact info or salutation means you have to look for another job opportunity SO MAKE SURE IT'S INCLUDED!!! As appropriate, include a CV or resume following the letter. The letter should be the first thing to appear in the application parcel. Again don't forget to include your contact information.

2.) How to write an introduction letter to introduce another individual ?

Introduction
- When writing to introduce someone else begin by mentioning the person by first and last name. Make your personal or professional relationship with the person understood. Let the person reading your letter get a good understanding of your relationship in the introduction of your letter.
Body
- For the body, lets say for a business introduction or recommending a friend for a job make sure to include the person’s highly touted attributes, certifications and past projects that fall under the category of what they are trying to get you to write for them about. 
- Make sure the person you're giving the introduction to has given you a goal to accomplish by writing this letter so you can have a goal towards working to while writing
- If you are trying to schedule a meet up be sure to include a potential time and place but understand that you’re proposing the meetup so you can’t guarantee anything for the person you're writing for i terms of scheduling a meetup. Be sure to leave their contact information and you're phone number/email to continue conversation further. This would also be a great instance to leave their business card.
Closing
- Finish off your letter by reaffirming your beliefs in their ability to execute well in the new potential position. Sprinkle some stature around their competency to conclude and make sure to refer to the format above for greater formatting guidelines.

3.) How to write an introduction letter to introduce a company, organization, product, or service ?

Introduction
- When writing to introduce a company or organization begin by mentioning the name of the entity. Be sure to relay how long you’ve been practicing, when you started, your vision and/or task or goals. If the right setting feel free to relay the product(s) or service(s) you provide, and share your main selling points (you're value) to using these products or services in the introduction of your letter.
Body
- Differentiate yourself from the competition and state how you stand out from those in your niche. Help them understand why they need the service or product you offer.If you’re hosting any events or are having any tours of your venue be sure to share that with the reader.
- When writing on behalf of an organization, describe any charitable or knowble causes you all stand for and have in the past represented. Invite the reader to be your customer or to join your efforts, make it as easy to understand how the reader can purchase your goods or services.
- Try and include some form of a flyer, brochure, catalog, or anything that shows and describes the new products or services however you choose to share your company’s products or services make it as easily digestible as possible.
Closing
- Finish your letter by thanking the reader for taking the time to learning about your organization, try and make a point of connection before finalizing your letter. Doing a little homework on who you're writing to can go a long way when trying to get someone to join your vision or to become a new customer.

4.) How to write an introduction letter to introduce a new product or service to an established customer ?

Introduction
- Show appreciation by starting off and thanking the reader for his/her past business with your business. Relate their purchases with the new products or services you are offering.By connecting the past purchases of the customer to new products you are offering, you are effectively relating on a higher level HENCE increasing the chances of them converting to a potential sale.
Body
- Throw in a promotion to really keep the reader engaged, and again make it all related to the customers buying history to the best of you're ability. Leave information to find more of your resources whether that be in a physical location like a store or restaurant or for an online business you're website or app.
Closing
Finish off your letter by restating how much of a valuable customer they are to you and how your business is working hard to serve them to the best of you're ability. Leave some form of contact information to let you know if there could be any improvements with your process or even with the new product. The best way to go about this is to make an email specifically for this so you know all the messages coming to this email will be specifically feedback from you're valuable customers

5.) Writing to a Celebrity ?

Introduction
- Writing to a celebrity is always fun!!! Add When trying to make the best introduction to a celebrity it's important to chillout and be yourself. Whether it's in person or through text communicating with a celebrity is no different than talking to a regular stranger other than the fact that you might adore their accolades try and tune in to the fact that they're human and have fun with your letter!!!
Body
- There isn't any specific structure to follow when writing your body paragraphs to a celebrity but definitely try and think outside of the box while writing this letter especially if your'e trying to get a message back from them.
- Letters have more impact than any other form of communication but be sure to use your best handwriting so your authentic piece can be received well. Try to write the letter without making any major wordings to improve its overall presentation. Mention what you enjoy most about them and if compelled encourage them to continue to be themselves. Inquring to recieve a cute message back never hurts but do keep in mind celebrity's are pretty busy people.
Closing
- Getting your letter to the celebrity is half the battle so make sure you do your due diligence by scouting out their mailing address or fan P.O. Box information.

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